Kelly Brook's ex Thom Evans looked pleased as punch as he was spotted out and about with his new girlfriend, Jessica Lowndes. The two celebrated the first anniversary of CASIO's Covent Garden store in London last night.
SHOCKING A-LIST SPLITS
Kelly Brook's ex Thom Evans looked pleased as punch as he was spotted out and about with his new girlfriend, Jessica Lowndes. The two celebrated the first anniversary of CASIO's Covent Garden store in London last night.
SHOCKING A-LIST SPLITS
Aqua green is a definite DO this season, and Mad Men's Jessica Pare is hitting all the right notes in this embellished-hem number. We only wish she chose a more colourful shoe, don't you?
Top Shoes & Bags For Spring
Our May cover star Jessica Alba reveals her eight-point plan. See all her recommendations and an interview with the star on page 72 of the May issue of GLAMOUR.
1) Find your niche
"I was frustrated; big brands put harmful, toxic chemicals in their product, they didn't make people their priority."
2) Get your hands dirty
Jessica Alba started soaking up all the information she could find, and even mixed up her own cleaning products at home.
3) Perfect your pitch
"I realised that people care most about their families, as I do, but that they also appreciate things that are beautiful."
4) Hone your brand
"We went through different names, but in the end, it was my daughter, Honor, who inspired me. There was something about her name - being honourable, honest, transparent."
5) Don't let setbacks get you down
"I went through a lot of potential partners and investors. Either they didn't get it or they didn't care. I ran into a lot of walls."
6) Be true to yourself…
Jessica is determined that her company will stick to its values, no matter how much it affects the bottom line. "We won't compromise."
7) Polish your ideas - but not for too long
"We're not perfect. But right now, we're doing the best we can, at the best quality."
8) Get social
"It's everything. As a mum I shop based on my peers' recommendation. As a brand, I have to pay attention to that."
Is your career hero Jessica Alba or is it Victoria Beckham? Head to page 86 of the May issue of GLAMOUR and take our quiz to find out.
The May issue of GLAMOUR is on sale in all newsagents. Get 6 issues for £6 when you sign up to subscribe
« Back to more Celebrity GalleriesYou probably know Jessica Alba as the star of Dark Angel, Fantastic Four, and Little Fockers. But the Golden Globe-nominated actress and mom of 4-year-old Honor and 18-month-old Haven is equally passionate about a new role: healthy living entrepreneur.
In January 2012, she launched The Honest Company, a natural products line of home cleaners, body washes and lotions, and baby items like non-toxic, plant-based diapers. Next up: The Honest Life, a book packed with tips on how to create a more natural, non-toxic life for your family (she'll hold the preaching, she promises).
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Read the Mullerian Anomalies article > >Alba sat down with WebMD Magazine and told us about her new business, her new book, her top tips on living more naturally, and which fast food restaurant she hits when she wants to treat herself.
You've said that your daughters Honor and Haven inspired you to launch The Honest Company. Was there one moment when the whole concept all came together for you?
"When I was pregnant with Honor, I tried to find the healthiest versions of everything. I knew I wanted one brand that I could trust, because there was so much confusion in the marketplace. I felt like the more I read, the more confusing and difficult it was to find the best-quality products. So much is marketed to parents and I just felt like, “Do you need this blanket and that blanket, this thing and that thing?” I did so much research and hit a lot of walls and was so frustrated, so I decided I had to do it myself."
How hard was it going from actor to business owner?
"It took three and a half years to put this together! I hadn't ever tried to start a company before, and it took a year and a half to even write a business plan and flesh out a concept. Many times I thought, 'There's no way this is going to happen and maybe I'm crazy.' But every day I wanted this for my family, so I knew I had to keep on keeping on. I have a great partner in Christopher Gavigan, who's the former CEO of Healthy Child, Healthy World and a leader in environmental health. We've homed in on what we would want, what is convenient, and making it accessible and affordable. If you make a high-quality brand but no one can afford it, you're not really affecting anyone."
We all want to live more healthful and non-toxic lives, but it seems like a lot of work and expense to shop organic, buy locally, and so on. How can we make it easier?
"That's why I wrote The Honest Life.Look, you don't have to be perfect at it. I'm not! I just wanted to give all the information in the simplest version, and you take what you can. You can't do everything, that's crazy. Say you really rely on your microwave because it's easy, convenient, and fast. Okay, you don't have to give it up, but choose one that gives off the least radiation, and keep your kid's head away from it when it's running. I just hope that people think about things they might not have thought twice about. Everything isn't safe, and there really isn't legislation in place to protect us from many of these toxic things. We have to protect ourselves."
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