Showing posts with label 4Hour. Show all posts
Showing posts with label 4Hour. Show all posts

Saturday, May 11, 2013

Expert Reviews: Timothy Ferriss’s 4-Hour Body

Lose 20 pounds of fat in 30 days (without exercise)? Achieve a 15-minute orgasm?

All this and more is not just possible, it’s probable, says Tim Ferriss, author of the best-selling book, 4-Hour Body: An Uncommon Guide to Rapid Fat-Loss, Incredible Sex, and Becoming Superhuman.

cottage cheese

In his book, Ferriss covers diet, sleep (suggesting six 20-minute naps a day as opposed to 8 straight hours of sleep), exercise, sex, and the perks of medical tourism or undergoing tests or treatment outside the U.S.

Is there any scientific evidence to support some of the outlandish, outrageous claims in Ferriss’s 500-plus page book?

Tim Ferriss is not a doctor, nutritionist, or scientist. He is a 33-year-old author and blogger. He has served as his own guinea pig since high school to develop the program he details in his new book. He did run many of his ideas by a panel of experts, including athletes and scientists, and urges people to see their doctor before following any of his advice.

The book's premise is simple: Less is more, and small, simple changes produce long-lasting effects. “There is zero room for misunderstanding and visible results compel you to continue,” Ferriss writes in his book. “If results are fast and measurable, self-discipline isn't needed.”

How fast and measurable? How about 20 pounds in 30 days without exercise? Ferriss’s "slow-carb" diet promises just that.

The rules are simple (and likely familiar to anyone who has tried a low-carb diet): Avoid white bread, white rice, potatoes, and other white carbs.

Ferriss also says no to whole grains and steel-cut oats, which are often touted as healthy carbs due to their high fiber content. His rapid weight loss plan outlaws all fruit and dairy (except cottage cheese) and involves one “all-you-can-eat day” each week. Cottage cheese speeds fat loss, unlike other dairy products, which slow it, Ferriss writes.

Ferriss suggests eating the same small meals over and over and over again.

He cautions against drinking your calories but allows two glasses of red wine each night (preferably a dry Pinot Noir, Cabernet Sauvignon, or Merlot). “Red wine is by no means required for this diet to work, but it’s 100% allowed (unlike white wines and beer, both which should be avoided),” he writes.

Does this diet make sense?

“The whole notion of avoiding white carbs that turn quickly into sugar is a good thing to do,” says James P. Nicolai, MD, medical director of the Andrew Weil, M.D. Integrative Wellness Program at Miraval Arizona Resort & Spa in Tucson, Ariz.

Also, “it can be helpful to eat the same meals each day because you don’t think about food, as opposed to ‘I am really hungry and don’t have food to eat,” Nicolai says. The latter can set you up for making unhealthy food choices.


View the original article here

Monday, May 6, 2013

The 4-Hour Chef Wins — Gourmand Awards “Best in the World”

Greetings from Paris!

I am ecstatic to announce that The 4-Hour Chef has won Best First Cookbook at the 18th Annual “Best in the World” Gourmand World Cookbook Awards (!!!).

26,000+ food and wine books are produced every year, and books from more than 100 countries participate in the Gourmand Awards.

I was at a loss for words on the platform above. I was more surprised than this (see :08 forward).

Thank you to everyone who helped make this book a reality. It was all worth it.
Thank you to my incredible family.
Thank you to my wonderfully supportive girlfriend.
Thank you to every one of you, my dear readers. You’re the reason I keep writing.

Woohoo!

Tim

Posted on February 24th, 2013


View the original article here

Sunday, March 31, 2013

The 4-Hour Chef Trailer Competition – Winner and Honorable Mentions


Ya’ll rock! (Picture: Broken down on the roadside, pre-Burning Man).

Without further ado, the results of the video trailer competition!

All entries were viewed by me and my esteemed panel of judges, elves, and magic robots. As explained in the original post, the winner provided the best combination of creativity, book explanation, and total view count.

The winner of the $2,500 USD and 60-min call with me (should he choose) is Vince Wong. Congrats, Vince! Be on the look-out for an email from my team. Well done, sir.

Vince Wonghttp://www.youtube.com/watch?v=Xb6Oq7vD-cw

CREDITS:

Directed / Produced by: Vince Wong
Script by: Vince Wong / Jared Croslow
Cast: Vince Wong / Bruna Silva
Camera Operations: Hall & Max
Camera Assistants: Mink / Ploy
Sound Design: Hall & Max / Audio Jungle
Editing / Special FX: Vince Wong / Jared Croslow
Location: Red Sky Bar, Centara Grand Hotel, Bangkok Thailand (Thank you for last minute official location approval, and for the complimentary cocktails!)

Vince’s blog: http://www.vincewong.com
Vince’s 4-Hour Workweek success story — 37+ countries in 2 years, $200,000+ earned in first 9 months.

There were so many great videos, it was hard to keep count. The below is just a small sample. I once again concluded that — yes — I have the best readers out there. What a blast…

Contenga Internationalhttp://www.youtube.com/watch?v=iXzrD8mfMpo

The Draw Shophttp://www.youtube.com/watch?v=bqJwOtmAWKk

Brent Thackerhttp://www.youtube.com/watch?v=RiRccPXVlDk

Benedict Westenrahttp://www.youtube.com/watch?v=YhipixFZDOc

Tri Mahonhttp://www.youtube.com/watch?v=uB92hYNuVTs

Thanks again, all!

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Odds and Ends: Elsewhere on the Internet

If you missed it, here are two videos from my appearance on Late Night with Jimmy Fallon. He’s a super chill dude and a legitimate fan of the books. It was a wonderful experience.

Posted on February 11th, 2013


View the original article here

Saturday, March 9, 2013

Case Study: What Does a Real 4-Hour Workweek Look Like…With a Family?



Now that’s a happy kid. (Photos: Brandon Pearce)

One common challenge for readers of The 4-Hour Workweek is the creation a “muse”: a low-maintenance business that generates significant income. Such a muse is leveraged to finance your ideal lifestyle, which we calculate precisely based on Target Monthly Income (TMI).

Despite the dozens of case studies I’ve put on this blog, and the hundreds elsewhere, one knee-jerk objection always crops up: “That might work for a single 30-something guy, but what about families? I have a mortgage, kids, and…”

The following is a guest post by Brandon Pearce. Brandon has three kids and first appeared on this blog as a muse case study for his business, Music Teacher’s Helper, which generated more than $25,000 a month at the time.

Things are even better now.

He and his family have now been leisurely traveling the world for 1,128 days. They are currently living like royalty and surrounded by palm trees.

This post explains exactly how Brandon spends his time over one week…

Have you implemented The 4-Hour Workweek with your family? If so, please let me know in the comments!

Three years ago, I’d already moved abroad with my family, automated my businesses, and was living the 4-Hour Workweek lifestyle. At one point, I decided to track every minute of every day for one week to help me visualize how much time I was spending on what really mattered to me.

Many people seem to think that if you only have to work a few hours per week, you must be spending the rest of your time relaxing in a hammock drinking piƱa coladas. I mean, what else is there to do? Actually, everything!

As you’ll see, I do spend my fair share of time relaxing, being with family and friends, and even doing “nothing.” But I have plenty else to keep me busy, and I enjoy the freedom to adjust my activities according to my changing interests.

While it takes some effort to track each minute of every day, when I’ve done so, I’ve found it helps me be aware of what I’m doing in the moment, and I feel less pressure while doing tasks I don’t enjoy. I also realize that time will keep moving on, no matter what I do. As long as I’m enjoying life, growing, and helping others where I can, I feel like I’m living my life well.

With that introduction, here is one full week of my life, organized by task.

Disclosure: Even though these tasks are recorded to the minute, they’re not always accurate to the minute. Sometimes I forgot to switch my timer right when I switched tasks, so had to modify it later with a little guess work. Being off by a few minutes for several things has led to being off by a couple hours overall. But it will have to do. For this exercise, I used SlimTimer, a free on-line time tracking tool.

I define “work” as activities done specifically to help produce income. This week I “worked” a little more than usual because I was getting some video tutorials written for one product, and launched a special offer with another. I also planned some important new features to work on next. For me, it’s normal for this category to be under 5 hours per week total.

- Business: Music Teacher’s Helper: 5 Hours, 18 minutes. This includes advertising/marketing (1:35), checking programmer’s work (1:30), customer support (0:48), and the rest in business planning, finances, and checking stats.

- Business: Studio Helper: 2 hours, 1 minute. This includes working on video tutorials (1:27), business planning (24 min), and the rest dealing with feature requests and checking stats.

- Other: 33 minutes. This includes times spent researching a new business idea.

Total Work Hours: 7 Hours, 52 Minutes

Update: I’ve since hired more programmers and support staff, a project manager, and a marketing director, so I’m doing different tasks, but still working about the same amount of time each week.

[Note from Tim: Before you literalists scream "But that's more than four hours per week!" read the book for context. Greatly simplified, the goal is to increase your current per-hour output 10x.]

One of the things I like most about my lifestyle is that I have so much time to spend with my family. We’re together pretty much all day, even if we’re not doing the same thing. Meals, driving, and time with others outside the family are under “Personal Time.”

- Playing with kids: 11 hours, 32 minutes. I try to play with my kids a little every day. Much of this is computer or iPad games with one daughter while my wife is doing homeschool with the other one. But it also includes reading to them, playing hide and seek, “restaurant” and other imagination games.

Watching Movies: 6 hours, 51 minutes. We watched a few movies with the kids this week, in the evenings, including the 1969 Doctor Dolittle, and Tarzan in Spanish.

- Family Outings: 5 hours, 15 minutes. This includes a little hike up the mountains behind our house, and a trip to the park to ride ponies and bicycles. We also spent time together with our friends, which I’ve included in the Personal: Visiting with Friends section.

- Talking with Wife: 3 hours, 56 minutes. Jen and I enjoy just sitting and talking, as well as reading together.

Total Family Time: 27 hours, 34 minutes

Update: My kids are older now (9 and 7), and we have another baby who is almost two years old. Our two oldest daughters attend a homeschool group most weekdays. And we now enjoy the services of a full-time nanny, housekeeper, driver, and chef. Consequently, my wife and I get more time together, we each get more personal time, and we enjoy different types of activities with our kids.

Even though it looks like I have lots of time left over for myself, I don’t feel like I have much “free time.” I guess that’s because I try to fill my time up with things that I like to do and am passionate about. I still have a full to-do list, and do spend time on things I’d rather not, but I try to work on the most important items first each day. Overall, I’m doing what I love with the majority of my time.

- Sleep: 57 hours, 21 minutes. That’s just over 8 hours per night. This week, we’ve been sleeping in a different room where the sun hits us warmly every morning around 6:30 through the windows. It’s not conducive to sleeping in, but is a very relaxing way to get up.

- Visiting with friends: 11 hours, 22 minutes. We had some friends over for a late lunch one day this week, and we spent an afternoon out with another friend.

- Meals: 11 hours, 2 minutes. We ate out a lot this week (almost every day), and took time to enjoy our food. The meal with our friends is included under “Visiting with friends”.

- Reading: 9 hours, 8 minutes. I have some really interesting books I’m reading right now, although half of this time was spent reading articles and blogs on-line.

- Personal Email: 8 hours, 13 minutes. I had a LOT more time-consuming email than usual this week. I’ve been getting lots of emails from people starting businesses who want advice. I’ve enjoyed being able to help people in this regard. Maybe soon I will have to start charging for consulting and move this into the “Work” category. :)

- Writing: 4 hours, 31 minutes. This was time I spent working on my new book about how to create an online business. I suppose this could also be considered “Work” since I will eventually sell the book, but that’s not my main purpose in writing it.

- Daily Hygiene: 3 hours, 27 minutes. It’s amazing how much time this takes. But I do love a hot shower.

- Sex: 3 hours, 9 minutes. No, it wasn’t all at once.

- Meditating and spiritual time: 2 hours, 41 minutes. I have a great place to sit for my morning meditation overlooking the hills and the city view. Very relaxing.

- Finances: 2 hours, 3 minutes. This is higher than normal because I’ve been working a lot with my accountant trying to figure out taxes, and have been looking at other investment opportunities.

- Exercise: 1 hour, 47 minutes. This includes my daily stretching and tai chi, and a little weight lifting. This doesn’t include all the hiking and walking we did as a family this week.

- And I spent anywhere from 10 minutes to 1 hour, 30 minutes on each of the following: cleaning and organizing, house maintenance, driving, facebook, games (pool, and angry birds), journal, playing the piano, shopping, time tracking, vacation planning, writing on my blog, and selling stuff on Craigslist.

Total Personal Time: 128 hours, 52 minutes

Update: About a year ago, I started charging $150/hour for consulting and it reduced my email while increasing my income. I’ve also put my book on hold for the time being. And these days, I’d probably count “Finances” as “Work,” since it’s income related. Lately, I’ve been spending more time meditating, reading, and journaling, and am learning more about myself in the process. I’m also taking Qi Gong (Chi Kung) lessons, learning the guitar and ukelele, playing in a small band, studying dreams, and experimenting with connected breathing and emotional awareness techniques to help me be more present to enjoy each moment fully.

Now that I’ve gone through all the effort of tracking my time for a week, it would be a shame to simply write a blog post about it and not use the data to see where I can improve. In the weeks ahead, I would like to make the following changes:

- More time with my wife, especially reading and talking with her.

- More family time together with the kids at home. We spend a lot of time together outside the home, but when we’re inside, we tend to do our own thing. I also want to take a more active role in homeschool, helping the kids with their blogs, music, as well as math and reading, etc.

- More time working on my book. I’m excited to complete this project and hopefully it will help a lot of people looking to create a business.

- Less time reading online. I want most of my reading time to be focused and intentional, not jumping from item to item.

- Less time on email. I had built up a practice of checking email just twice a day and leaving it alone the rest of the time. But I didn’t follow that so well this week, and found my productivity waver because of it.

Update: I definitely spend more time with my wife now, but probably less with my kids. I’ve stopped working on my book, but have put more time into other interests. My reading is more focused now, and I spend less time on the computer. I still think I have too much email, but most days I can get it all done in one sitting.

Have you ever tracked your time? If you’ve ever charged per hour, chances are you’ve tracked your time working, but have you ever measured what you’re doing with the rest of your time? Yeah, maybe it is a bit fanatical. But I think there is value in it at least every once in a while. If a week seems like too much, even tracking your time for a single day can reveal insights and help you see areas you want to improve.

I’m interested to hear your thoughts below, and what changes you’d like to make in how you spend your time.

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[Note from Tim: An older version of this time table originally appeared on Brandon's outstanding blog. If you liked The 4-Hour Workweek, you'll enjoy his personal stories of entrepreneurship, travel, and more.]

Posted on February 1st, 2013


View the original article here

Tuesday, February 19, 2013

How to Get The 4-Hour Chef Audiobook Free — Only Until 10am PST (1pm EST)


Gilbert Gottfried reads 50 Shades of Grey. NSFW.

Many of you have been asking me for the audiobook version of The 4-Hour Chef. Now that I control the rights, I’d like to offer it to you… for free.

The offer is at the end of this post, but first…

I’ll record a lot myself, but I’d like to involve other voice actors for small bits and pieces.

Who would you vote for? Here are some of my favorites. If you like any other them, please Tweet at them using the following format:

“Request! @[insert name] Please narrate a piece of The 4-Hour Chef audiobook! http://amzn.to/LQjLlm @tferriss is a fan.”

For instance:

“Request! @SamuelLJackson Please narrate a piece of The 4-Hour Chef audiobook! http://amzn.to/LQjLlm @tferriss is a fan.”

Here are a few I think would be incredible, even for just a few lines:

- Samuel L. Jackson – @SamuelLJackson
- Patton Oswalt (played “Remy” in Ratatouille) – @PattonOswalt
- Ben Stiller – @RedHourBen
- Morgan Freeman – I’m unsure which Twitter account is real, if any.
- Chuck Norris – Not on Twitter?
- Tony Robbins – @TonyRobbins
- Neil Gaiman – @NeilHimself
- Brad Garrett (played “Gusteau” in Ratatouille) – Not on Twitter?

Who am I missing? Any requests?

Here’s the offer, good only until tomorrow (Saturday) at 10AM PST (1pm EST):

- Buy one (1) hardcover copy of The 4-Hour Body (BODY) and fill out this form. You’re all set.

- Or… if you buy three (3) hardcover copies of The 4-Hour Body (BODY), you’ll get both the audiobook for free and my $299 CreativeLIVE course described here for free. Just purchase the 3 books on Amazon and fill out this form.

- Give extra books to close friends and family who can use them. Challenge them to join the current DietBet.

NOTE: If you already bought three books this week through the last promo, you’re automatically getting the audiobook :) Otherwise, alas, only new orders count.

I’ve never had a chance to make an audiobook myself and intend to make this one VERY fun and unusual. It will necessarily omit the recipes and be abridged, but there’s a lot of room for creativity.

Completing it could take a few months, but it will be well worth it. If you buy The 4-Hour Body with this promotion, you’ll get the audiobook (free) at least a month before anyone else.

If I think up more cool opportunities, you’ll be the first people to hear about it.

Posted on January 25th, 2013


View the original article here

Sunday, February 17, 2013

Is The 4-Hour Body a Scam? Tracking 3,500 People to Find Out


Ricardo Arias – 410 pounds to 211.6 pounds, for a loss of 198.4 pounds. But is he an anomaly? Sidenote: the black pants in the after pic (56 portly-long/60+ inch waist) fit him tightly at 410.

How many “how-to” books actually get read?

Historically, no one has known. Now, it’s possible to get an idea by looking at how many digital highlights a book has, and perhaps Amazon will someday provide data on how many people finish Kindle editions.

Taking it a step further: how many of the books actually get used?

This is tricky. Patients routinely ignore prescribed drugs, estimated to result in 125,000 deaths a year from cardiovascular disease alone, so it’s hard to imagine books are better followed. But how to know for sure?

The answer is: you have to track it.

When The 4-Hour Body (4HB) was published, it was met with sharp criticism, including:

- It’s impossible to lose more than 2 pounds of fat per week!
- It’s impossible to gain 20+ pounds of muscle in a month!
- It’s impossible to lose fat and gain muscle at the same time!

Fortunately, the “impossible” (circling the globe, breaking the 4-minute mile, reaching the moon, etc.) needs just one exception to be proven possible.

Since late 2010, new research and publications have supported many of the 4HB chapters that started with self-experiments (e.g. The New York Times and “brown fat,” cold exposure for fat loss, etc.). For all chapters, readers have outpaced my successes with their own. Here are several 100+ pound case studies.

But, the skeptics will rightly ask: Does it work for the general public, not just a handful of standouts?

This post will cover the first wide-scale distributed studies of The 4-Hour Body, which involved 3,500 people over 4 weeks. I’ll also include a few individual examples and measurements.

Here’s our rough table of contents:

- Case Study: 200 Pounds Lost
- The 4-Hour Body – Summary of Results with 3,500 People
- The Winner of The 4-Week Challenge: Female Before-and-After
- An Opportunity: Win Money By Losing Weight

Ricardo Arias has gone from 410 pounds to 211.6 pounds with 4HB, for a loss of 198.4 pounds. Based on his rate of progress, he should pass 200 pounds lost within the next 10 days or so.

Why feature this first? I wanted to highlight the personal effects of radical physical change before we get to the numbers.

As I’ve said before, I find writing books hellishly painful. Every time I ask myself “Why the #$%& did I sign up for this?”, the answer is: letters like the below.

It might seem self-congratulatory to include it (with Ricardo’s permission, of course), but it serves a purpose:

- It can inspire others to take action for the first time.
- It illustrates long-term benefits of The Slow-Carb Diet that far transcend the body.

Tim, thank you.

You’ve changed my life. Let me count the ways;

1. Almost 200 Pounds Lost. Who knows how many years you’ve added to my life. You’ve been the catalyst for this new found lifestyle. I have come to embrace the fact that without a plan (the SCD) I will end up obese again. I know that while I cannot control a lot of things in my life, I CAN control what I eat and when I eat. I now feel comfortable eating out with friends and family at restaurants knowing any restaurant can make a SCD compliment meal. Always keeping in mind that if I have to pay a little extra for that double portion of protein or extra veggies its only a part of my anti-fat tax and given the price of healthcare I am actually saving money.

2. Positive Change I’ve Inspired in Others. I have a group of friends I’ve known since elementary school (one of them since pre-school) who keep in touch almost daily. Some of them I see more often than others, so when we got together for our yearly posada (Christmas party) all of them commented on my positive change. Most if not all of them are now applying the principles of the SCD to their diets. They’re actually getting an excel sheet together to keep track of all our weight, they are now on course to join the 4HB lifestyle.

3. I Can Shop at Regular People’s Stores. Clothing wise a whole new world opened up for me. Choices are limited when you’re a 60 inch waist and 4XL. So when I walked into Zara while doing some Christmas shopping and fit into a XL jacket (yes EUROPEAN XL not XXL but XL) I couldn’t believe it. I was so proud and happy, not because of the clothes per se, but because it was a culmination of the little victories I’ve had on the path I’ve chosen. All those sacrifices and all that effort reflected back at me in the mirror in the mold of a really cool jacket. I remember a couple of Christmas’ ago my sister gave me a 56PL suit as a gift (the “P” meaning Portly as in fat around the waist). At my worst point the suit fit me tighter than a glove. Yesterday, I picked up my new suit at the tailor a black 44L suit. Another victory. Another piece of motivation to keep on going.

4. Love and Life. On a very personal level, all this energy and new mentality and approach to life has made me feel open to building meaningful relationships. Whether it’s improving the relationships I already have or making new ones, I feel I now radiate this positive energy from within that other people can notice. Through this new body — this new mentality — I find myself opening up to some great possibilities. The change in me has not only been physical. This is something I never expected, but it has been a consequence of this lifestyle.

5. New Sense of Purpose. I no longer feel like I am entitled to something. I now want to work as hard as I can to apply my new-found discipline and purpose elsewhere. I now know I am capable of achieving anything I put my mind to. And I most want to help others find their paths to a similar lifestyle — one that has been so rewarding and enriching for me.

I know I am not out of the woods yet. I actually recognize that keeping tabs on my diet will be a life-long process. I know that if I want to keep living this fuller life, I have to be conscious of the decisions I’ve made, and learn to live with the consequences. They say nothing tastes better than the way thin feels, but that’s not true. I say nothing tastes better than a life well lived. And because of you I have wet my beak and found a lifestyle I can maintain and truly get the most out of life.

Thank you, Tim.

- Ricardo Arias

P.S. I just gotta send you this pic (attached). Not only does it show how happy I am, but come on, that’s a cool jacket.

IMG-20121230-WA0020 (1)

For the experiment, we used Lift.

Lift is a behavioral modification app. It was incubated by Obvious Corp., whose co-founders include Twitter co-founders Evan Williams and Biz Stone. After seeing Lift’s potential, I became one of the first (if not first) outside investors.

For the four-week experiment, people had to:

- Download Lift for free on iPhone, iPad, or iPod (Android coming).

- Search for “4HB” by clicking on the plus sign here:

- Next, sign up for whichever 4HB habits they wanted to follow. See the six below, The Slow-Carb Diet® being the most important:

So, what happened with our eventual 3,500 people? The following is excerpted from the original post by Tony Stubblebine, the CEO of Lift:

84% of people who stuck to the program lost weight and the average weight loss was 8.6 pounds. These numbers are very strong.

The diet is based on developing a few key habits: Slow-carb diet (no processed carbs or dairy), taking cold showers, eating 30 grams of protein within 30 minutes of waking up, exercising, and measuring your weight, body fat and total inches.

[Note from Tim: "Total Inches" is explained in The 4-Hour Body as follows: "Get a simple tape measure and measure four locations: both upper arms (mid-bicep), waist (horizontal at navel), hips (at widest point below waist), and both legs (mid-thigh). Total these numbers to arrive at your Total Inches (TI). Changes in this total will be meaningful enough to track."]

The data we used comes from a large pool of Lift usage data (3,500 participants) and responses from a follow-up survey to Lift users in which 200 people participated.

Summary: 4-Hour Body Works

Not only did 84% of people who stuck to the diet for four weeks lose weight, 14% of people lost more than 15 pounds. That’s a lot of success for such a short amount of time.

Two habits correlated strongly with weight loss: eating a lot of eggs and eating veggies.

Two habits correlated with failure: heavy alcohol consumption and giving up on cold showers.

Defining Success: Lost Weight vs. Stasis

Across all our data, 16% of people didn’t lose weight. Let’s call this the baseline stasis rate. The margin of error on this survey is 5%. We can use this to claim a correlation between sub-behaviors on this diet and success.

Eat eggs and veggies.

People who reported either eating two dozen eggs per week or “too many!” eggs had a stasis rate of 10% and 11%. That correlates with greater success on the diet (i.e. the data suggests you should be aggressively eating eggs for the purposes of this diet).

We saw a much bigger signal from people who weren’t including veggies in their daily meals. Their stasis rate was 25%. Your mom was right: eat your veggies.

Be consistent.

We asked a couple of questions that touched upon how consistently people stuck to their diet habits.

28% of people scrambled to find acceptable meals each day (presumably meaning that many meals weren’t strictly appropriate for the diet).

21% of Lifters maintained their regular, social drinking habits on the diet. Tim recommends limiting alcohol and sticking to wine.

29% tried, but gave up on, cold showers.

You probably aren’t surprised that heavy drinking (25% stasis rate) didn’t help with weight loss. Haphazard eating also leaned that way (19% stasis). But what’s up with the cold showers?

Not taking cold showers and taking cold showers showed up evenly. It didn’t matter which one you chose as long as you stayed consistent.

But people who tried the cold showers and then gave up? They had a 29% stasis rate. This was the highest correlation of anything in the survey. Maybe it’s an indicator of weak wills or failure in other aspects of the diet. I’m one of them, although I managed to lose weight. I tried cold showers four times and then decided I didn’t have the heart to keep going.

Enjoy Cheat Day

I have good news: cheat day eating habits didn’t have any effect on success rate. It didn’t matter what you craved (61% of you crave sweets) or if you ate in excess (combining beer, cheese, frieds, and sugars). So keep eating whatever you’d like on your day off…

Here are more participant stories and tips from the 4-week experiment.

Some of them have kept weight off for several years since starting 4HB-based dieting, so there is evidence for persistence of effect. It is untrue that people who diet have to regain weight. It’s an old wives’ tale and totally avoidable.

Concurrently with the above tracking with Lift, I ran a 4-week competition on DietBet that became a 673-person experiment.

The premise is simple: studies have established that people work incredibly hard to avoid losing money. Much harder, in fact, than they will work to earn it. So, all you have to do is force people to put their money where their mouths are (“I want to lose weight”) and voila: better results.

On DietBet, players each add $50 to the pot, and the total is divided up among the “winners” at the end of the game. DietBetting is not winner-take-all like The Biggest Loser. Everyone who loses at least 4% of their starting weight will get an equal share of the pot. DietBet supplies referees to verify weights using a photo-based weigh-in process.

Here’s how the total pot breaks down:

- 85% of the total is divided among the winners
- 5% goes to DietBet itself for credit card fees, etc.
- 10% would have gone to me but was instead donated to The Gazzaley Lab, a cognitive neuroscience research lab at the University of California, San Francisco, where I’m helping fund studies on the neural mechanisms of memory and attention, as well as cognitive training.

DietBetting works. People, even wealthy people, keep their promises not to lose $50.

Here are some fun stats from the experiment:

• Total number of players — 673
• Total amount bet — $33,700
• Number of countries represented — 46
• Return you got for investing in yourself in the 4-Hour Body DietBet (if you won) — 58% in 4 weeks
• Return you would have gotten for investing in the S&P during the same period — negative 1.49%
• Average weight lost among everyone — 6.9 lbs
• Average weight lost among winners — 10.1 lbs
• Total weight lost cumulative — 4,673 lbs
• Percentage of players hitting 4% bodyweight loss goal (“winning”) — 53.8% (362 winners). This % win rate was significantly higher than the average across all games, which is 33%.
DietBet attributes this to the simplicity of The Slow-Carb Diet (SCD).
• Amount won per player — $79.13 (85% of the total pot divided evenly among the 362 winners. 10% of the pot went to the Gazzaley Lab, 5% went to credit card and Paypal processing, etc.)
• % men/women — 56.8% men, 43.2% women
• Amount donated to the Gazzaley Lab — $3370

As an added incentive, I offered a free trip to SF and day with me to the person who had the most impressive transformation, captured by both measurements and photos.

The winner was Linda M., age 46. Here is one of her before-and-after pics:


Note: I love the strategic newspaper headline.

STATS (beginning –> end):

Weight: 197.4 –> 175.5 Lost 21.9 total pounds, but…
Lbs of fat tissue: 74.22 –> 51.33 Lost 22.89 pounds of fat
Lbs of lean tissue: 123.2 –> 124.5 Gained 1.3 pounds lean tissue, which means…
Body-fat %: 37.6 –> 29.2 Lost 8.4% body-fat
Total Inches (TI): 150.2 –> 137.4 Lost 12.8 Total Inches

MEASUREMENTS:

Waist – 43 –> 37 = -6 inches
Bicep- 13 –> 12.4 = -0.6 inches
Hips – 44.2 –> 41.1 = -3.1 inches
Left thigh – 25.1 –> 23.5 = -1.6 inches
Right thigh – 24.9 –> 23.4 = -1.5 inches

In her feedback email, Linda wrote:

… I had skimmed 4 Hr Body in the past and incorporated some of the practices, but this was done by the book, and I am astounded! I have lost fat in the past, along with hard earned muscle, but never came close to losing this much fat AND gaining muscle. I did not think this was possible.

I am so excited to have discovered Dietbet! Money is a huge motivator for me (as I do not have a lot of it) I was so impressed with the sense of camaraderie in the forums, it didn’t feel like a competition. We felt like a team. I went on a little holiday after this challenge, gained back a few pounds and signed up right away for another challenge upon my return. It works, and I will continue to join challenges until I reach my goal weight.

I am excited to continue my progress armed with The 4-Hour Body, Dietbet and now The 4-Hour Chef.

I’m holding another 4-week DietBet competition, starting today, January 22 to February 18, 2013. Sign up here. If you have an iPhone, I recommend using Lift for extra support.

For the one person who loses the most bodyfat percentage points (not necessarily total weight) by February 18th, I have another prize: a $1,000 prize of my choosing and, if you like, an hour on the phone with me (or lunch in SF, if you can make it).

How to measure bodyfat?

I’d prefer that you use the most accurate tools, such as the below. Many of the above can be found at high-end gyms or nearby hospitals. No matter what, you must use the same tool (and ideally the same person) for your “before,” progress, and “after” measurements.

The most accurate tools:

BodPod (pay per session)
DEXA or DXA (pay per session)
Hydrostatic weighing (dunk tank) (pay per session)
Skin fold calipers – MUST use at least 7 points and ideally the Jackson-Pollock algorithm (pay per session)
BodyMetrix Personal (purchase) – This is the handheld ultrasound device that is used by the New York Yankees, AC Milan, and yours truly. It plugs into your laptop via USB. I’ve arranged for a $200 discount for readers of this blog; just use this link and code 4HOURSPECIAL at checkout.

If you can’t find or afford any of these, just do your best to capture progress. For instance:

- Take good “before” pics (front, side, back) and weekly progress pictures.
- Take tape measure measurements before starting, then each week, per The 4-Hour Body instructions:

Get a simple tape measure and measure four locations: both upper arms (mid-bicep), waist (horizontal at navel), hips (at widest point below waist), and both legs (mid-thigh). Total these numbers to arrive at your Total Inches (TI). Changes in this total will be meaningful enough to track.

Regardless, eat smart (90% of fat loss), train well (10% of fat loss), and be safe, of course.

Use all the free tools and support at your disposal.

As a starting point, consider the forum 4HBTalk, which is extremely active with advice and community. Also be sure to read my previous posts on basics, like “How to Lose 100 Pounds on The Slow-Carb Diet” (features pics and case studies).

Of course, if you want to get uber-serious, I’d suggest reading The 4-Hour Body.

So what are you waiting for? Sign up here and let’s see what you can do among supportive competitors.

I’m betting… more than you think. See you in four weeks!

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Posted on January 22nd, 2013


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